People want to give to organizations that present a compelling vision. As you approach donors, they will want to know why they should care about your non-profit’s work. Great Case Statements include a mix of both emotionally compelling stories and descriptions of the work you are doing, as well as cold, hard facts that back up your claim to be a positive force in the world. Any nonprofit needing to write more than one proposal to fund their project or organization knows grant proposals need to be created as efficiently and effectively as possible.

In this webinar, presenter Julie Assel, GPC, CGMS, guides participants through the essential elements of a case statement, strategies for tailoring the case statement to the funders' missions, and techniques for keeping the language current. Creating a comprehensive case statement with high-quality language about your organization and program is key to efficiency, helping you avoid starting from scratch every time you begin writing a proposal.

What You’ll Learn:

  • How to write your organization history, description, organization and services
  • How to write your program, project description, problem statement and need
  • How to write compelling stories and shocking statements
  • The connection between the budget narrative
  • How research supports your methods and their sustainability
  • The role of evaluation in your case statement and the tools used
  • How to demonstrate you are making sustainable change in your community


Level of Experience: Beginner/Intermediate/Advanced

Presented By:  Julie Assel, GPC, CGMS, President/CEO Assel Grant Services

Course curriculum

    1. Welcome: Let's Get Started

    2. Part One

    3. Part Two

    4. Part Three

    5. Part Four

    6. Quiz: Create a High Quality Case Statement

About this course

  • $60.00
  • 6 lessons
  • 2 hours of video content

The trainers for these sessions are all credentialed grant professionals (GPCs) through the Grant Professional Certification Institute, Approved Trainers with the Grant Professionals Association, and/or credentialed Certified Grant Management Specialists (CGMS) through the National Grant Management Association. All of the trainings in this series align with the CGMS exam classification system and the Grant Professionals Certification Institute’s competencies and skills, and are approved for Continuing Education Units (CEU) by GPCI and CFRE International.